Client ServicingPeople make or loose millions on the internet. What do the successful ones know that you don’t?Analyses by some of the World’s top online business consultants have revealed that many online sales are lost simply due to a failure to deliver what was bought. As unbelievable as this may seem, many businesses fail to set up their online-sales-to-delivery lines. “My website is up, I’m set” is all too common an attitude. This also indicates the belief that the website and “actual business” are separate. Experience will show anyone that something neglected fails. There are two aspects to servicing your online public:
Ideally visitors will find an easy-to-use ecommerce system as part of your online business. Prices would be clearly visible. No tricks or lies would exist. They would purchase, your accounts department would promptly process the order, and dispatch would swiftly deliver. One of the top 10 most wanted online features is 24 hour delivery. This requires an efficient online-to-offline integration. A perfectly built and marketed website can utterly fail due to this one point alone. |